Privacy Policy

Welcome to Lekker Bikes Europe BV privacy policy. Lekker Bikes Europe BV respects your privacy and is committed to carefully and safely use your personal data. 

This privacy statement provides information on the processing of personal data by Lekker Bikes Europe B.V., hereafter “LEKKER Bikes”, “Us” or “We”. 

This Privacy Statement is applicable to the processing by LEKKER Bikes of all personal data of its customers, suppliers and business partners and other individuals.

We recommend you to regularly check if there has been any modification to the Privacy Statement, so that you exactly know where you stand. 

All the way at the bottom of this Privacy Statement, you can read when this Privacy Statement has been modified for the last time.

Who are we?

The LEKKER Bikes website is owned by LEKKER Bikes Europe BV:


Chamber of commerce registration number 81168365.

Registered in The Netherlands, Tweede Kostverlorenkade 68, 1053 SB, Amsterdam.


With regard to the activities as described in this Privacy Statement, LEKKER Bikes can be qualified as ‘Controller’ within the meaning of the law. 

Which personal data does LEKKER Bikes collect from you?

LEKKER Bikes collects several categories of personal data: 

- Personal and contact details (for example name, ship- and bill-to address, email address, telephone number) 

- Account details (for example username and password) 

- Purchase details (for example date of purchase and type of product) 

- Marketing and market research preferences (for example whether you have registered or signed off for e-mail offers and/or our research survey) 

- Device information (for example: IP-address, language and browser settings, timezone, screen resolution, operating system) 

- Interaction details including pictures (for example your contact with our customer service, digital and/or written correspondence and for instance when you upload pictures to support your service requests).

When you purchase a product, you will also receive a request to provide your payment details. Those personal data will be collected and processed directly by one of our third party payment providers. These third parties are responsible for processing your payment details within the limits set by law. LEKKER Bikes does not have access to your payment details and those personal data will not be collected and/or processed by us. Thus, this Privacy Statement does not apply on the aforementioned process activity. 

For more information about the way your payment details are collected and processed, please refer to the privacy statement on the website of our payment provider: Mollie BV

We receive the categories of personal data as described above directly from you. 

It is possible that you share personal data about other persons with us. For example, address or contact details of others when you provide us with alternative shipping addresses during the checkout. 


We draw your attention that it is your own responsibility to verify whether those persons approve the disclosure of their personal data to LEKKER Bikes.

For which purposes does LEKKER Bikes process your personal data?

LEKKER Bikes collects and processes your personal data for the performance of the purchase agreement(s) as entered into with you, administration, service, communication and (personalized or not) marketing, fraud investigation, quality and management purposes and to fulfil all legal obligations.

On which legal ground does LEKKER Bikes base the processing of your personal data?

Processing of personal data is only lawful when it is based on one of the by law exhaustive listed grounds. 

LEKKER Bikes relies on three of those legal grounds. 

Our processing activities take place for the benefit of performing a contract, and/or a legitimate interest of LEKKER Bikes, or your given consent.

Performance of a contract

We use your personal data to perform the necessary steps before entering a contract and to perform the contract we entered into together with you.

Legitimate interest

We use your personal data also for LEKKER Bikes’ legitimate interests. 

Under the following headline you can read more about the legitimate interests of LEKKER Bikes.

Given consent

With your given consent we are allowed to use your personal data for certain marketing purposes and/or to support us in our market research. 

You can always withdraw your given consent. 

Which legitimate interest of LEKKER Bikes makes the processing of your personal data lawful?

For LEKKER Bikes the processing of your personal data is necessary to create and maintain a lasting relationship with its customers, to monitor and improve our products, services and processes and to protect its reasonable corporate interests. 

For example, to inform our customers about new products, services and activities, to ask consumers to provide us with feedback on our products, to prevent security incidents. 

If possible, we will use and apply to our communication the so-called ‘opt-out scheme’. 

That way you can easily inform us when you no longer want to receive communication of LEKKER Bikes. 


Of course you can also always contact us directly via

To whom does LEKKER Bikes provide your personal data?

We can transfer your personal data to companies that process personal data in our name and on our behalf (known as ‘processors'), to scientific institutions in the context of research and development, to third parties when there is a legal obligation to do so, to our commercial partners, and to the police or judicial authorities at their request if they are entitled to request the personal data.

Is your personal data being transferred outside the EU?

Your personal data may be stored and processed in any country where LEKKER Bikes is located. 

We may share personal data about you with third parties, such as business partners, service providers, and/or vendors who help us execute our business. 

Each transfer will be based on appropriate safeguards (adequacy decision and/or standard data protection clauses of the European Commission).

How long does LEKKER Bikes store your personal data?

Your personal data will be removed and/or made anonymous when your personal data is no longer necessary for the purposes for which these personal data are processed.  


How long we keep personal data can vary widely depending on the context of the services we offer, our legal obligations and the (local) entity that is processing your personal data. 


The following criteria are often used to determine the retention period: nature of the personal data, the context in which the personal data have been collected, the consequences for the data subject and the existence of appropriate safeguards (such as pseudonymization).

How to exercise your privacy rights and manage your personal data?

You can contact us to exercise the following rights, in accordance with the provisions of the relevant legislation:


- Right to withdraw your consent to the processing of personal data, to the extent that you originally gave consent to the processing of your personal data. 

- Right to view, correct, delete or request limited processing of your personal data. 

- Right to object to processing for direct marketing and/or processing based on legitimate interests as the basis for processing (such as research and development). 

- Right to the portability of your personal data that you have provided to us.

You can exercise some of these rights through the settings in your personal account with us (if you have such a personal account).


You can exercise any of the above rights by contacting us at